As many people make their benefits selections this open enrollment season, some may wonder if they’re making the right choices for their needs. ADP’s Lisa Lent shares how decision-support tools can use #ArtificialIntelligence to help people make smart benefits selections. For more, visit ADP.com/Benefits
Transcription:
We have seen a huge increase in mobile just as a key megatrend at ADP, but decision support is an interesting one. It's really about personalization. Employees, right, can take the time to really ask questions about themselves. But ADP’s platform, whether you're on your mobile device or web, knows who you are. Your salary. You can answer certain questions about your preferences, maybe your family medical history, and it will use AI to actually provide a personalized recommendation to you about benefits, which is key because right, people sometimes have questions or have needs and need help understanding their benefits. And decision support tunes in to all of that information and serves up recommendations that really are both based on your budget as well as your goals.